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Video CONCEPT + ART DIRECTION

I produced this series of content for Shiseido Global.  It was a mix of Self-Applied and

Artist-Applied makeup tutorials. I also created a video to feature the brush collection which launched at the same time that highlighted the liquid and powder textures the brushes were made to be used with.  

 

I was responsible for the initial ideas all the way through building storyboards, casting and on-set Art Direction.  I also oversaw all the editing, cutdowns, sizing and color balancing. I interfaced seamlessly with various teams across the brand and outside teams for the creative production.

 

These videos can be found on Shiseido's site,  on product pages for the collection.

A huge THANK YOU to all the people that made this project possible! 

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